Instagram Marketing Hacks to Grow Your Business. Being one of the most popular social media networks just like its parent company, i.e. Facebook, Instagram has grown immensely having a large number of influencers. People now use it as a strategy to market their businesses. Although doing that is not as easy as you think it might be, that’s why there are creative Instagram marketing hacks to grow your business for those that know the ropes as well as beginners.
Instagram is loaded with billions of monthly active users and millions of users that use Instagram Stories daily. People do share photos and videos related to their lifestyle, workplace, ambition, business, and other stuff. It is a great platform to market your business and let it grow beyond your expectations. One of Instagram’s known statistics you should know is that 72% of Instagram users have bought a product through their feed. So you can see is now becoming more of a marketplace as there are users waiting to buy products too.
Instagram Marketing Tips and Hacks you Need to Grow Your Business
Social media networks which were just a platform to chat with your friends and post pictures have gone another dimension as businesses now use them as a marketing strategy to grow their business. Well, since mobile marketing has become more of a big trend, Instagram is not left out. Despite the billions of monthly active users Instagram has, it’s still difficult to get their attention but with these marketing tips hacks, growing your audience would be easy as pie:
- Use a business account
- Post amazing content
- Partner with influencers
- Use hashtags
- Host Giveaways
Use a business account
Instagram just made it a bit easy by including a business account and it’s so simple to create one as it can be found in your settings ‘Switch to Business Profile’. That’s one step on how to create an Instagram business account. Moreover, this business account comes with nice features and amazing benefits as your followers can get in touch with you through your contact button. What’s more, you can use the Instagram analytics tool to view statistics about your post outreach helping you understand your audience more.
Post amazing content
This should be taken seriously as this is what attracts users so much. This is actually what first draws their attention. Having dull content can reduce your impression on your users and that causes a great decline in the numbers of your followers. If having an expert maybe a graphic designer or to be specific – a content creator to do that can go a long way in boosting the growth of your business reputation.
Partner with influencers
Don’t joke with influencers, they can help you reach out to more customers in no time as they are known to have massive followers. This is considered as one of the fastest ways in bringing out your business. Users interact with posts they see in their feed and they also contain posts of people they follow. So partnering with influencers having thousands to millions of followers who are related to your business can help boost your brand awareness.
Use hashtags
Hashtags can be seen as a direct portal to your Instagram page. Through hashtags, users can easily point you out as it creates a connection between the user and your content. You can organize a contest informing users of using a particular hashtag when they post which in turn reach out to more potential customers. This is a way of marketing your business is so effective that it can give access to users to all your posts related to a particular product or service. You can as well make your slogan a hashtag making it so easy for users to find you.
Host Giveaways
Handing out free things can attract users to your business products and services and eventually make them actual customers. Including this tip in your business strategy can in return generate more income for you in the future. People actually like free things and when they see them, they even repost them and tell it their friends and family about it so they should benefit from making your business known to even non-Instagram users.