Do you know ‘Facebook ads sizes’? Among all social media platforms, Facebook can be said to be the one with the best advertising services as it gives wonderful rates for ads, given that Facebook is a very populated social is more reason why Facebook ads are the best to use to get your business or brand across to your client.
Facebook ads come in different formats and in this post, we shall be listing all formats and their sizes and specifications.
Facebook Ads Sizes
The fact that Facebook is the most used social media platform and it also owns Messenger and Instagram, makes Facebook very good to create and upload your ads. The common formats for Facebook ads are videos, images, gif, though they are more than listed. Each format with its own specs and sizes. Here we will list all the formats and their specs, this will assist you when making your ads.
Facebook Ads Specs
Here it is not only Facebook ad sizes we will be giving to you but the entire Facebook ads specs for each ad format. Below is Facebook ads sizes and specs.
Images Ads
- Recommended image size: 1200 x 628 & 1080 x 1080 for 1:1 image
- Maximum size: NIL
- Image ratio: 9:16 to 16:9 (without link), 1.9:1 to 1:1 (with link)
- Image file types: .jpg or .png
- Text: 125 characters (without link)
- Headline: 25 characters (more than 25 characters will appear truncated)
- Link Description: 30 characters
- Images no more than 20% text
Video Ads
- Recommended uploading the highest-resolution source video available without letter or pillar boxing (No black bars).
- Minimum size: 600 x 315 for landscape orientation or 600 x 600 square orientation
- Recommended aspect ratio: 9:16 to 16:9; (Horizontal: 16:9, Square: 1:1, Full Portrait: 9:16, Vertical: 4:5 or 2:3)
- Recommended formats: .MP4 or .MOV
- Maximum file size: 4GB
- Maximum length: 240 minutes
- Headline: 25 characters (more than 25 characters will appear truncated)
- Link Description: 30 characters
- Video thumbnail image no more than 20% text
- Video captions and texts are recommended, though they are optional
Carousel Image
- Minimum size: 600 x 600
- Recommended size: 1080 x 1080
- Maximum size: NIL
- Recommended image ratio: 1:1
- Image file types: .jpg or .png
- Text: 125 characters (without link)
- Headline: 40 characters (more than 40 characters will appear truncated)
- Link Description: 20 characters
- Images no more than 20% text
- Minimum of 2 cards and not more than 10 cards per Carousel Ad
Carousel Video
- Recommended resolution: 1080 x 1080 pixels
- Aspect ratio: 1:1
- Video formats: .MP4 or .MOV
- Maximum size: 4GB per video
- Maximum length: 240 minutes
- Text: 125 characters (without link)
- Headline: 40 characters (more than 40 characters will appear truncated)
- Link Description: 20 characters
- Minimum of 2 cards and not more than 10 cards per Carousel Ad
- Video thumbnail image no more than 20% text
These are the major formats for Facebook ads and their specifications too. For animated GIF ads, this will be upload as a video ad this means that animated GIF ads will use the same specification as the video ads.
